Losses are estimated at 125 million liters of wine and approximately 250 million dollars. Most of the wineries have interrupted their activities and port operations are hindered by great difficulties.

Thirty-six local wineries will participate in this international wine trade fair, which has introduced an innovation this year: Argentina´s incorporation into an alliance of five New World wine producing countries.

More than 400 people attended the Seminar on Successful Wines & Styles, where international judges -12 Masters of Wine from 8 different markets- gave their opinion on Argentina`s wine industry.

The sparkling wine industry is facing great difficulties. France was hit hardest by the crisis. In England, supermarkets are selling top brands at ridiculous prices, and something similar is happening in the United States.

Bodega Renacer organized for second consecutive year an original celebration just before St. Valentine`s Day. The party included a cocktail paired with wines, drinks, fireworks, music and awards.

With the image of an angel as an emblem, this family winery has managed to position their brand in the market in only six years, and to create some of Argentina`s most cherished icon wines.

Carelli wines have achieved international recognition. In Stephen Tanzer`s last report, Carelli Malbec got 92 points. Through this article, readers may know about the successful case of this winery.

The winery, which started exporting in 2007, aims to sell 30 thousand cases in 2012. Currently, it exports 15 thousand cases, sending 80% to United States.

Young wine consumers across the world share more in common than was the case with previous generations. Graham Holter of Wine Intelligence reports that, despite these unprecedented commonalities, important differences still need to be taken into account.

Young wine consumers across the world share more in common than was the case with previous generations. Graham Holter of Wine Intelligence reports that, despite these unprecedented commonalities, important differences still need to be taken into account.

50% of the winery´s turnover is targeted to foreign markets. Every year, Familia Schroeder receives around 12,000 tourists and its products have successfully entered in supermarket chains. The winery is well known for its international awards. It sets an example.

Many small wineries in Argentina have achieved to be in the foreign market with high quality wines and prices over 100 retail dollars. What is the key for success and what should they bear in mind?

Many wines from boutique Argentinian wineries achieved high scores in Wine Spectator. What is the key for small wineries, not supported by multinational companies, to compete in the US "big leagues"?

Set up in 1994, Valle de la Puerta is one of the few wineries focused on bottled wine located in La Rioja. Today it is well known in the foreign market and its wines have been awarded in several contests.

Trends for next year point out that wine exports will keep growing. Considering this situation, logistics prices will update and some increases will crystallize in transport, either by land or sea.

The Argentinian white wine is re-emerging with the help of Torrontés. The main feature of this grape is its great crop rotation, which turns it into a good option for wineries. Winesur interviewed some international journalists, specialists in wine, about the impact of Torrontés in the international markets.

According to the data provided by Pro Mendoza, by 2011, Asia may account for 4.8% of world wine consumption. In this continent, it is expected that still wine and sparkling wine consumption will grow 79.3%, in comparison with 2001.

Family Casella`s wine (from Australia) is number one in US sales. Currently, it exports more than 8 million cases to the US market, which means 75% of its total production. What are the reasons for success?

Thanks to the fame achieved by Argentina and its wines, Argentinian winemaking professionals are valued at dollars, pounds and euros. The demand for working in the vintage 2010 is on the up and up. The salaries vary from 14 to 22 dollars per hour.

This exclusive seminar for winemakers and Marketing Managers of wineries will be an excellent chance to know the dynamics of the UK market. Expositors will share information about trends in this important export destination for Argentinian wine exports.

The mysticism that surrounds these wines emanates from the location of this winery: the vast Patagonia. Bodega Del Fin del Mundo is pioneer in the province of Neuquén and founder of a new viticultural region.

Norton dates from 1895 and is in a privileged position both in the domestic and in the foreign market, exporting to more than 60 countries.

With 170 millions of inhabitants, a steady growth in the last years and a great consumption potential, Brazil is one of the most interesting markets for Argentina. From local wine companies, they assure there is a reactivation of exports to Brazil.

How to get to the final consumer without stocking wine in the target markets is one of the big dilemmas of the crisis. The pressure from great chain stores to low the prices and the fall of on-trade sales in the United States create new obstacles

This is the result of a study carried out by the Emory Goizueta Business School, showing that describing the attributes of the winemaker is quite beneficial for the wine commercialization.

In July 2009, bottled wine exports increased 21.7% in value and 26.2% in volume, compared with the same month in 2008. However, the average price per 9-liter case decreased from 22.35 to 21.56 dollars.

US consumption of Argentinian wines is rising as the global recession spurs even the wealthy to hunt for bargains. In the first six months of 2009, imports from the South American country rose 34 percent from a year earlier to 103 million dollars, while mainstays Italy, Australia and France recorded US sales slumps of as much as 30 percent.

Social networking and marketing on-line is the "boom" at crisis time. Emblematic wineries from all over the world have noticed this phenomenon and they already have their space at Facebook, where they develop their image and brand.

Heat spike hurts white wines of Argentina, but reds weather the warmth.

One of the most important coffee chain markets wines in one of its stores in Seattle. If successful, plan could expand. Is this a chance for Argentinian wines?

Self-indulgence or premiumization is a new consumption phenomenon related to sophistication, authenticity and exclusivity. According to international reports, this change is combined with a trade up in closed bottle consumption. Argentina takes advantage of this upward trend and champagne is the most sold product.

In a significant expression of unity, five competing New World wine-producing countries will be collaborating to present a combined show at one of the most important international wine trade events next year. Argentina, United States, Chile, New Zealand and South Africa are all members of the recently formed New World Wine Alliance who will be joining forces to showcase their wines at Germany

Consumers from all over the world rely on the quality of said wines which are increasing their sales number since not only the Jewish community buys them. According to some wineries, the demand is still increasing, while others have decided to stop producing this kind of wines or make them just on request.

Many people ask this question. Although there are different opinions, all of them agree that Malbec will keep growing. However, this trend could be slower in the next years. Importers, exporters and distributors agree that "diversification" is the best strategy for satisfying consumers' needs.

With a deeper understanding of its terroir, new vineyards and modern technology, Argentina has deftly repositioned itself to compete globally.

A growing number of foreigners, who were originally drawn to Argentina because of its affordability, are now getting involved in the country´s burgeoning wine industry.

"Comité de vinos y licores de la Cámara de Comercio de Lima" pointed out the market growth of foreign wines in Peru, emphasizing the good performance of Argentinian production during the last years.

Of Spanish citizenship but born in France, Nico Bour comments on the most influential personalities within the wine world: Robert Parker. The author of this article has been Marketing Manager of eCommerce, Softonic.com and Grupo Planeta, among others companies. Additionally, Nico is the wine producer of the winery Domaine de Grangeneuve, located in his native country.

Foreign businessmen of the wine industry, who are opening new wineries or plan to settle in some producing areas of Argentina, met Beatriz Nofal, president of "Agencia Nacional de Desarrollo de Inversiones" (National Investment Development Agency). Said meeting was performed within Vinexpo 2009, the most important fair of the international wine industry, which was performed in Bordeaux, France.

This was emphasized by the importers that arrived in Mendoza to participate of the first round of business organized by ProMendoza. WineSur provides readers with some advices they gave about organic wines of Argentina.

The groups Diageo and Moët Hennessy opened in Mendoza new winemaking plants for Navarro Correas and Latitud 33, both equipped with state-of-the-art technology. The buildings demanded several million dollars. Moreover, Club Tapiz built an art gallery.

Several reports identify at least ten mega-trends in consumption that will rule markets until 2025. Besides they analyze in detail the way these choices affect wine and other alcoholic beverages.

When choosing a wine, packaging is one of the key elements; that is why wineries try to make labels coherent with their products. Conventional labels target traditional consumers, while those labels more daring and colorful aim to gain new consumers.

Due to environmental demands, there is an international trend towards lighter glass-bottled wines. Experiences of value wines in tetra brick are increasing. Argentina is trying aluminum cans, while Australia is using PET packaging for wines.

Being the largest populated continent, Asia could become an important consumer of imported wine in the next decade. Considering these promising prospects, Argentinian products expect to dissociate from the lowest shelves of the supermarkets and place Malbec among the varieties with greater demand in the “New World.”

United States, Canada and United Kingdom are the three main export markets for Argentinian wines. They concentrate almost 60% of exports in value and almost 50% in volume. In this article, readers will find some numbers as well as the range of prices that experienced greater growth in the first quarter of 2009.

Exporters agree that the demand in the last five years increased heavily in that range of prices. Competitiveness and production are the main issues.

A report from a US consultant points out that Argentina was the only country that grew in bottled wine exports to United States until February 2009. The rest of the countries decreased in exports drastically.

US press highlights the chances of Argentinian wine during crisis time. They say that this product, especially Malbec, is in its best moment and Argentina is offering what the market needs: "good values."

In the last years Viognier cultivation (though still small) grew in hectares and exports increased more than sales on domestic market. Three cases of export wineries reflect the story of this varietal.

It is estimated that this year will be a decrease of 30% in the production of grape juice concentrate, though some people think that it can be a drop of 50%. As regards wine in bulk, there are some changes due to the offers made by other international players such as Australia, South Africa and Chile, a setting where Argentina is facing some problems to compete with the price.

The International Organization of Vine and Wine (IOVW) provided a statistical balance about the world winemaking situation in 2008. Considering the data analyzed by this organization, wine consumption dropped in comparison with 2007, while wine production grows slowly. In this article WineSur shows you all the data about Argentina and the world.

According to the British consultant Wine Intelligence, world wine consumption will increase 2,000 million dollars in turnover. Besides, per capita consumption is increasing in nearly 200 countries. In an article published by Drinks International, Lulie Halstead maps out the opportunities and challenges facing producers in the coming decade.

Malbec is the Argentinian emblematic grape par excellence and, considering consumers’ attitude to face the crisis, it has achieved to be the center of attention of the biggest export markets.

January and February showed negative values in wine exports. Wine in bulk and grape juice concentrate are the worst affected by the international crisis. The only exception is glass-bottled wine which experienced a modest increase in FOB dollars compared with the same period in 2008.

In order to place a wine in foreign markets, working on the image of the wine is crucial. Likewise, having an international register of brands helps to protect that image and create the appropriate atmosphere to attract new investors. In this article, two specialists give their perspectives towards the issue.