The purpose of 2011 My Wine Story is that all Argentina’s wineries tell, in no more than 150 words, all kinds of anecdotes: personal, related to harvests, vintages, travels, fairs, wine launches, business meetings, among others.
Works must be sent from 12th September to 7th October. Consumers will vote the best anecdote by clicking the “Like” button on Facebook, appearing at the bottom of each note. The deadline to vote is Friday, 21st October, 2011, at 12 pm (Argentina). The anecdote getting the highest number of “Like” will be the winner.
The award ceremony will offer surprises and a great party in mid-November.
For further information, please contact Pablo Ponce (firstname.lastname@example.org).
In 1945, the post-war crisis brought financial chaos and desolation, and everything was heading for a loss of production. To renew hope, Los Toneles winery called the local bishop, who blessed the establishment invoking the protection of the Virgin of Carrodilla, Patron Saint of Vineyards. The ceremony was officiated on the cask 22 (naming the [...]
Two of Leonardo’s sons, Alfredo and Jose Lanzarini, chose the same path, one full of crops and wines. Everything was smooth sailing, with the cleverness for business that characterized Uncle Alfredo and the perseverance in work of Jose.
In 1936 Alfredo bought the winery through a variety of deals and payments, like any CEO of a [...]
In 1999 Julio Viola, Pepe Barría and Marcelo Miras, today President and managers of the winery respectively, usually received investors to tell them about the new wine producing area. Once, a group of Spanish people participated in one of those meetings, looking forward to learning more about the project and enjoying the famous Argentine asado. [...]
They arrived at Rivadavia, where a fellow countryman, Don Gargantini, stretched out a hand and Giuseppe broke both gardener hands doing hard work, and I, almost one hundred years later I write this with my hands, last shoots of those roots. But let’s get back to the story, where I don’t play a part, until [...]
Elea, the first Mendoza-Pereyra family’s grandchild, who, when was one year old, said “uva” rather than “Mom”. She testes the grapes and when she thinks they are rich, harvest starts. When she was 4, she learned to harvest, select berries and stomp grapes for her own “Baby wine”.
Natalia de la Mota, Elea’s mother, one day [...]