It is MAD Project, in search of “ideas” to build an icon complex in tribute to the wine culture. It will be carried out by creative participants from all over the world via “crowdsourcing”.
It is MAD Project, in search of “ideas” to build an icon complex in tribute to the wine culture. It will be carried out by creative participants from all over the world via “crowdsourcing”.
In the off-trade and on-trade, Argentina is the country with the best performance, while United States and Germany loose popularity. This derives from the latest report of the Wine and Spirits Trade Association. Find in this article some conclusions.
My typical wine selection experience doesn’t usually go well. I walk into a store. Stand in front of hundreds of bottles of wine. Then I try to decipher some hidden wine code that allows me to walk out with a quality bottle. I’m pretty sure a child could pick the same value [...]
Label design has proved decisive in promoting brands in the fiercely competitive Argentine wine market, as Guillermo Dufranc at design agency Tridimage explains
It takes a huge economic effort from Argentine wineries to position their bransd in the giant Asian country. The great promise this destination holds is that it is expected that Chinese consumers will increase wine consumption by 50% by 2015. This has encouraged companies to participate in Vinexpo Hong Kong.
Raúl Bianchi maintains that double-digit profits are a thing of the past, though he believes 2012 could be a good year.
On Monday, December 12, in the gardens of Dominio del Plata Winery, Wines of Argentina declared lyrical singer Verónica Cangemi new ambassador of the Argentine wine.